Professional Training Programs Market: ZIP 23704
Opportunity Score
63
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23704 is an urban area with moderate foot traffic. with a population of 19,235 and household incomes below the national median ($44,739).
Area Profile
19,235
Population
$44,739
Median Income
-40% vs. national
Urban
Area Type
14.2/20
Foot Traffic
Very Car-Dependent
Median Age: 36.1 —
mixed-age market, broad menu appeal.
College-Educated: 15.6% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,550
2BR Fair Market Rent
$1,279
Median Gross Rent
$200 K
Median Home Value
1
Bank Branches
$260 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-40% vs. $74,580
Walkability
+3.7 pts vs. national avg
Nearby Markets
23709
1.1 mi
Pop: 503
Walk: 14.0
23708
1.5 mi
Pop: 316
Walk: 16.0
23702
1.9 mi
Pop: 12,087
$48,288
Walk: 12.7
23707
2.2 mi
Pop: 14,311
$51,070
Walk: 12.3
23510
2.3 mi
Pop: 9,240
$75,621
Walk: 14.3
23507
2.7 mi
Pop: 6,515
$107,650
23523
2.8 mi
Pop: 7,698
$37,189
Walk: 13.7
23517
3.2 mi
Pop: 4,550
$63,556
Walk: 15.8
Check Another Market
Or estimate costs with the CertPayback calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits